Here are links to our various mentions in the news:
True Spirit of Santa Lives Inside Children And A Man Named Charlie Jerke
Professional Santa: Florence man discusses second career as jolly old St. Nick
http://helenair.com/dressed-as-santa-charlie-jerke-of-florence/image_83a53c66-4ecf-11e2-9b13-001a4bcf887a.html
http://www.bookweb.org/news/santa-buys-local
http://www.missoulamom.com/2010/12/santa-is-real-and-he-has-a-home-in-florence-montana/